Exmagician share ‘Bend With The Wind’ video

Following the release of their debut album ‘Scan The Blue’EXMAGICIAN have unveiled a new video for album single ‘Bend With The Wind’, directed by award winning animators Eat The Danger. Of the video the band have said “We came across some of Eat The Danger’s work online and instantly fell in love with their wonderfully twisted style of animation. We thought it would be perfect for one of our tunes and we were thrilled when they agreed to make this video for Bend With The Wind. Huge thanks to them for an amazing job.” 

‘Eat The Danger is a bespoke animation studio based in Ireland, who specialize in inventive techniques for animated music videos including Wolf Alice & Courtney Barnett. With regards to the exmagician video Eat The Danger ‘approached Bend With The Wind with the intention of casting a darkly comical shadow over the song through use of our disconcerting visual style. This offbeat imagery is underpinned with a loose narrative, comprised largely of an extended tracking shot of various vignettes unfolding on each floor of an impossibly tall building.These situations become increasingly surreal as we scale to the roof, until the animation descends into abstract disorder, matching the rhythm and structure of the song.’

Having toured the UK and Ireland earlier this year, exmagician will play two London shows next week in between summer festival appearances. The first London show will be at The Old Blue Last and the second will be next Monday at Rough Trade East to celebrate the release of ‘Bend With The Wind’. See below for dates… 

29 July – TONBRIDGE – LeeFest: The Neverland

30 July – LONDON – The Old Blue Last

31 July – WARE – Standon Calling

01 Aug – LONDON – Rough Trade East

10 Sep – CRAIGAVON – Moira Calling

‘Scan The Blue’ was released Friday 25th March via Bella Union. Order HERE